Casino Experts to Explain Impact of AI, Biometrics and Big Data

The very unique and brand new conference of the UNLV Boyd School is scheduled for the next month. The conference will be dedicated to the trends in technology and how they impact the gambling sector in general. Called “Artificial Intelligence, Biometrics & Big Data in the Gaming Industry: An Analysis of Privacy Protections and Public Policy and Its Impact on Regulation” — the forum will take place Jan. 17 at the Las Vegas law school’s Thomas & Mack Moot Court Facility.

The participants of the conference will be the experts in the field. They will also explain the technology benefits and the importance of technologies and the development in the sectors. They will also discuss how it can be applied in security, surveillance, gaming, marketing, and customer experiences.

The program will also focus on player privacy, as well as other legal and regulatory topics. These include current and proposed privacy laws and risks from data breaches, as well as issues when players do not consent to give private information for casino marketing or commercial efforts.

The Experts Of The Industry On The Stage

Several prominent attorneys and law professors will speak at the day-long program. Other participants include representatives from gaming sector companies.

These include Katie Lever, chief legal counsel for Drew Las Vegas — a casino and hotel now under construction — and Dan Cherry who works for Penn National Gaming.

Joe Bertolone, president, North America, Ainsworth Game Technology, is also among the speakers. So too is Kevin P. Mullally, vice president of government relations and general counsel for Gaming Laboratories International.

There also be some of the state representatives from Nevada, Illinois, and Missouri who will talk about their experiences. Nicole Cannizzaro, majority leader of the Nevada Senate, Terry Johnson, member of the Nevada Gaming Control Board, Sandra Douglas Morgan, chair of the Nevada Gaming Control Board, Marcus Fruchter, administrator of the Illinois Gaming Board, and David Grothaus, executive director of the Missouri Gaming Commission, are among the scheduled speakers.

Also, Alan Feldman, chair of both the National Center for Responsible Gaming as well as the Nevada Advisory Committee on Problem Gambling — as well as Distinguished Fellow of the International Gaming Institute at UNLV – will take part.

As one of the representatives Anthony Cabot, Distinguished Fellow of Gaming Law at the Boyd School of Law told “This conference is different from typical gaming conferences. Rather than being a collection of sessions loosely centered on the casino industry or gaming regulation, it concentrates on a single but potentially seismic topic to the gaming industry — artificial intelligence, biometrics, and the use of big data in the gaming industry.”

One of the biggest concerns, that exist in the gambling industry is the protection of data from breaches. This has been the concern for quite some time already, as many casinos have faced the protection issues in the sector. Such incidents could harm casinos financially and hurt the perception of the industry. This was also mentioned by the representatives, who once again outlined the importance of the privacy and security of the costumers.

“Moreover, the casino must understand the nature and impact of privacy laws and the restrictions that they place on [the] collection and use of patron information,” Cabot said. “Overall, the casinos are addressing these issues, but the expanded capabilities of artificial intelligence and biometrics present both new uses and new legal considerations.”

The data generally is analyzed and collected due to several reasons. First of all, it is the numbers and the current state and then it gives a vivid example of why the policy or the sector is or is not functioning properly. It was also said that the clerks would track patron’s play for comp purposes and to pay junket representatives. And surveillance would observe the casino floor to look for cheaters or other undesirables, which is also one of the reasons why the data analysis is very important to the industry and why it is the topic of discussion at the conference.

Best Implemented Practices

The conference could actually come up being one of the best practices for the well-functioning of the industry. It could be one of the best ways to figure out what is needed to be implemented or improved within the regulations inside the sector. These may meet the goals of the casino industry, players, regulators, legislators and the general public. At least the conference will be a very interesting and unique experience for both casinos and the costumes as well.